Troye Sivan Joins Rabanne as Global Makeup Brand Ambassador
Troye Sivan Named Rabanne Global Makeup Ambassador – Revolutionizing Beauty with #NoFilter
Troye Sivan, Grammy-Nominated Star, Partners with Rabanne for a Groundbreaking Beauty Campaign
Beauty enthusiasts, fashion aficionados, and music lovers—gather around! Troye Sivan, the multi-talented Grammy-nominated singer, songwriter, and actor, has just been announced as Rabanne's new Global Makeup Brand Ambassador. This collaboration promises to redefine beauty standards and inspire a new generation of creatives. With a combined social audience of 39 million, Troye is set to bring his unique flair and fearless self-expression to Rabanne's innovative beauty line.
Troye Sivan: The Perfect Pop Star Meets Avant-Garde Beauty
Rabanne, a brand celebrated for pushing the boundaries of fashion and beauty, couldn't have found a better match in Troye Sivan. Known for his roles in Hollywood films, his high fashion collaborations, and his passionate advocacy for LGBTQIA+ representation, Troye embodies the spirit of La Maison Rabanne: daring, innovative, and unapologetically expressive.
Troye's journey to stardom began in Perth, Australia, with his EPs TRXYE and Wild, followed by his critically acclaimed albums Blue Neighbourhood, Bloom, and Something to Give Each Other. His talent has earned him accolades such as two Grammy nominations, six ARIA Awards, a Billboard Music Award, and three MTV Europe Music Awards. Now, he's set to conquer the beauty world with Rabanne.
Rabanne's NUDES Collection: Beauty with No Filter
Troye will debut as Rabanne's ambassador in the campaign for NUDES, a next-generation beauty collection inspired by the brand's iconic fashion fabrics. Shot by renowned photographers Louise and Maria Thornfeldt and styled by Rabanne Beauty Creative Director Diane Kendal, this campaign aims to empower individuals to embrace their true selves with timeless yet fresh makeup looks.
"Rabanne's effortless vibe resonates with me," Troye shares. "Their approach to fashion and beauty aligns perfectly with my personal philosophy. I love playing and expressing myself, and I've worked hard to unlearn any restrictions I once placed on myself."
A Legacy of Innovation: Rabanne Beauty
For nearly six decades, Rabanne has been a trailblazer in the fashion industry, known for its avant-garde designs and bold fragrances. The launch of Rabanne Beauty marks a new era for the brand, one that continues its legacy of radical self-expression and creativity. The beauty collection, featuring vegan, dermatologically tested products with up to 98% natural ingredients, will be available at select Ulta Beauty stores and online this fall.
Maria Salcedo, Senior Vice President of Merchandising at Ulta Beauty, expressed her excitement about the partnership: "Our loyal beauty enthusiasts will fall in love with Rabanne's unique packaging, innovative formulas, and bold pigments. We're proud to provide access and awareness to this iconic brand's next phase of growth."
What I'm Loving So Far
Now, let's talk about some standout products from Rabanne Beauty that I've been absolutely loving:
Dramalips Glassy: This highly pigmented glassy lipstick delivers vibrant colors in just one stroke. My current obsessions? The amazing red shade called Safe Word and the perfect pink lip color, Oh Babe. These shades offer a stunning, high-gloss finish that instantly elevates any look.
Shimmer Bomb: This face and body spray-on glitter comes in three shades, but my personal favorite is Rose Doré—a beautiful pink gold that adds a touch of shimmer and glow to your skin. It's perfect for those days when you want to add a little extra sparkle to your life.
A Call to Creativity: Rabanne's Vision for the Future
Rabanne Beauty's new collection, including captivating looks like Silver Tears, Precious Diva, Moonlight Star, Rebel Red, Sapphire Queen, and Glam Rock, encourages everyone to explore their own creative expressions. As Diane Kendal, Creative Director of Rabanne Beauty, beautifully puts it, "There's no beauty, only beauties."
Rabanne invites you to join this exciting journey and discover the power of unbridled creativity. With Troye Sivan as the face of the brand, the future of beauty is bright, bold, and beautifully inclusive.
So, get ready to step into a new frontier of confident self-expression with Rabanne Beauty. Stay tuned for more updates and be prepared to be inspired. Because, as Troye and Rabanne show us, beauty is about being true to yourself, no filter needed.
Excited to try out Rabanne's beauty collection? Head to Ulta Beauty to explore the full range of innovative, high-performance makeup that promises to revolutionize your beauty routine.
Lisa Pepe is a journalist and blogger passionate about food, culture, beauty, wellness, and music. Her blog, "iamlisapepe," offers engaging insights into the latest trends and innovations. Join her as she explores the fascinating intersections of these vibrant worlds.